Blog

Our thoughts, feelings, and interesting news.
  • The technology which supports many cryptocurrencies, known as blockchain, holds great promise for advancing social good. Blockchain is being explored and experimented with by a number of international aid agencies...
    21 December 2017 // 0 Comments
  • While generational research is an inherently messy process, much of the recent research is awash in normative preconceptions, biases, and stereotypes. Generation Z deserves a fairer shake,...
    04 May 2016 // 0 Comments
  • It isn’t hard to predict that future innovations will continue to shape the digital marketing landscape. We are now in a digital era where technologies have disrupted various traditional marketing...
    22 December 2015 // 0 Comments
  • Apple? Google? Sure, either of these companies could (by some projections (1, 2), in the not too distant future) reach a market cap of over $1 trillion. But...
    13 February 2015 // 0 Comments
  • A 2013 study that examined mobile shopping activity across 20 retailers during Thanksgiving and Black Friday found that total mobile visits increased by 93 per cent, overall...
    17 December 2014 // 0 Comments
  • Advertisers have long struggled to keep up with consumers in the switch to mobile. Recent figures from eMarketer showed that, while UK mobile ad spend is expected...
    27 August 2014 // 0 Comments
  • Mobile devices have revolutionised the shopping experience, but brick-and-mortar stores are still the prominent force in driving sales. Retailers are using location-based marketing techniques to optimise their...
    19 June 2014 // 0 Comments
  • Fast-growing small businesses are embracing social media like never before, according to recent data–and LinkedIn still dominates as the platform of choice. The Center for Marketing Research...
    15 April 2014 // 0 Comments